RED DOT DESIGN AWARD

In search of good design and innovation

With over 18,000 submissions every year from designers, companies, and organizations from more than 70 different countries, the Red Dot Design Award is one of the largest and most coveted design competitions in the world. Victorinox has won an award for several products in recent years and is proud to have won yet another award in 2024, where the Venture knife collection, kitchen utensils from the Gourmet Series, and the Airox Advanced luggage collection have been recognized.


The Red Dot Design Award is an international acknowledged design competition. For more than 60 years, this accolade has been bestowed on products that set new standards with regard to degree of innovation, quality of form, functionality and ecological compatibility. The Red Dot Design Award is now viewed as one of the leading competitions of its kind worldwide and the red quality seal is recognized internationally as a prestigious award for outstanding design.


In recent years, selected Victorinox products have received this coveted award a number of times. This served as recognition and also further motivation to continue developing products that are perfectly tailored to the needs of customers and at the same time impress in terms of innovation, design and functionality.

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Our Swiss Army Knives: Expert and intelligent functionality

Our Swiss Army Knives: Expert and intelligent functionality

What is it about the design of the Swiss Army Knife™ that makes it so special? Our approach is guided by the “design follows function” principle. We pride ourselves in making products that offer the maximum functionality, helping you to be best prepared for everyday life situations. We combine this with high-quality materials and a commitment to sustainability create premium products that truly ensure you‘re always best prepared for life’s challenges.

Living up to our legacy as Makers of the Original Swiss Army Knife™, we employ the same expertise and meticulous pursuit of excellence we put in our Swiss Army Knives in all of other product categories too.

Pioneer X Alox

The Pioneer X is the first Pioneer Swiss Army Knife ever to feature a pair of precision scissors. They're perfect for opening packages, snipping string, clipping out articles and so much more. They make an excellent addition to a pocket knife that already includes a versatile steel blade, a sharpened reamer and a host of other functions. And you'll find them all in the same beautifully designed, remarkably durable and exceptionally resilient package that so many people have come to love.